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MikMak

MikMak helps consumer brands send shoppers from ads and websites to in-stock retailers, then measure the resulting sales and plan media spend.

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By MikMak

mikmak.com

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Overview

MikMak Commerce turns brand websites, social, search, CTV, display, QR codes and creator content into shoppable paths that route shoppers to in-stock online and in-store retailers by location and availability. MikMak Insights measures purchase intent, attributable sales and category benchmarks in a dashboard, through an Insights API for BI tools and through an Insights MCP for AI assistants. MikMak Aura estimates the incremental sales contributed by media channels. Headless Commerce APIs and a Commerce MCP let teams build custom shopping experiences. The platform is sales-led and offered through demos.
More product details

Who it is for

Organization Types
  • Business

Product

Solution Kind
Platform

Features

Campaign Tracking

Evaluate active campaign performance across Meta, TikTok, Google, QR codes and AI search channels in one dashboard

Tie campaign and platform touchpoints through to purchase at select retailers

Multi-Channel Data Collection

Delivery method: Integration

Combine MikMak media and sales data with other brand sources through the Insights API into data lakes and BI tools such as Tableau, PowerBI, Looker Studio and Snowflake

Campaign Analytics

Cross-channel media performance dashboard with category benchmarks and historical comparison

Custom Report Builder with chosen metrics, dimensions and filters, shared by permalink

ROI Tracking

MikMak Aura estimates baseline sales and incremental sales by media channel, retailer, product and SKU

Connect media spend to retailer sales outcomes

Performance Metrics

Purchase Intent Rate, Attributable Sales, CPC and share of voice metrics

Category-level benchmarking against competitors

Conversion Tracking

Track purchase intent and attributable sales from shoppable media to select retailers

Basket-level item data at select retailers

Technical details

API

Programmatic access
Yes
Protocols
  • MCP

Deployment

Client Channels
  • Browser
  • API
Delivery Models
  • Cloud (SaaS)

Security

Assurances
  • Kind
    Certification
    Standard
    ISO 27001
  • Kind
    Audit report
    Standard
    SOC 2
Encryption At Rest
Yes
Encryption In Transit
Yes
Subprocessors Url
mikmak.com/legal/subprocessors

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