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Audiense Discover

Audience intelligence for analysts, strategists and agencies: study the interests, affinities and behaviors of consumers across social platforms and turn them into segments, personas and targeting guidance.

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By Audiense

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Overview

Audiense Discover analyzes audiences across Google, YouTube, TikTok, Instagram, X, LinkedIn and more, and can also take uploaded data from owned sources such as web traffic, newsletters and CRM lists. Teams track hashtags, keywords, sentiment, engagement and influencers in near real time, and compare audience groups by behavior, relevance, reach and distinctiveness. Findings are packaged as audience segments, persona ID cards and targeting packs for media planning, campaign activation and stakeholder reports.
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Product

Documentation
audiense.com/support
Solution Kind
Platform

Features

Social Media Monitoring

Track hashtags, keywords, sentiment, engagement and influencers in near real time

Categories: Social Media Analytics Tools

Multi-Channel Data Collection

Analyze audience patterns across Google, YouTube, TikTok, Instagram, X, LinkedIn and more

Upload data from owned sources such as web traffic, newsletters and CRM lists

Categories: Social Media Analytics Tools

Competitor Monitoring

Analyze the behavioral signals of audiences engaging with your brand and with competitors

Categories: Social Media Analytics Tools

Influencer Tracking

Track influencers in near real time

Influencer analysis as part of segmentation and campaign strategy

Categories: Social Media Analytics Tools

Campaign Planning

Generate campaign briefs, messaging angles and targeting inputs from audience segments

Test messaging and creative with AI personas grounded in audience data

Limits to check
None listed

Categories: Marketing Planning

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