ActiveCampaign

Send email campaigns and newsletters, scheduled, RSS-triggered or date-based

Create a campaign draft from a single prompt with the AI Campaign Builder

Show different copy or media to each contact with dynamic content blocks; conditional content versions start on Pro

Design emails in a drag-and-drop designer for plain text and HTML

Track email opens on HTML campaigns and clicks with link tracking, with campaign reporting

Start from 250+ pre-built email templates

Reuse content with the content manager and auto-responder and reply templates

Track opportunities in customizable visual sales pipelines with deal and account records

Assign deals to team members automatically with sales routing rules

Store contact profiles with custom fields, tags and lists

View contacts and update deals, tasks and notes from Gmail or Outlook with the Chrome extension or Outlook add-in

Group contacts, organizations and deals with lists, tags and custom fields

Build and save segments from behavior, location and purchase data

Automate deal creation, lead assignment and outreach with CRM automations

Capture leads with forms on any page and route them into automations

Starter includes standard and inline forms only; landing pages and site messages start on Plus

Build multi-step automations with multiple triggers, split paths and conditional actions

Start from 950+ automation recipes or the AI-powered automation builder

Coordinate campaigns across email, SMS, WhatsApp, social and web channels; cross-channel starts on Plus and SMS and WhatsApp are add-ons

Set business goals and track progress with next-step recommendations